Tag: brand elements

• Brand and Branding – A Fundamental Difference

  The common misconception in branding is that your brand and branding your company are the same thing. They are definitely related, but they are definitely not the same thing. When you can grasp the fundamental difference between the two, you can leverage your brand more effectively. Confusion between the two can lead to problems establishing […]

  agcommunications

  October 15, 2008

  branding, Uncategorized

  brand, brand elements, branding, Internet marketing, marketing, marketing communications, social media, target market